Some SoMe - Weekly social media trends!

Stay current on social media trends in short weekly episodes: "some SoMe" gives you short updates on what’s trending across Social Media. Hosted by Freddy (a millennial) and Lea (Gen Z), both working in social media every day. No (ok, maybe a little bit) banter and blah—but mainly matters, how it works, and why it’s relevant.
New episodes every Tuesday.

Some SoMe - Weekly social media trends!

Latest episodes

Feb 03, 2026 - Reality TV Edits, Creative CTAs & Living Rent Free In My Brain

Feb 03, 2026 - Reality TV Edits, Creative CTAs & Living Rent Free In My Brain

24m 0s

After admitting, that we didn't predict the lonesome Penguin-Trend we talk about "Reality TV Edits", a creative way to reveal CTAs on TikTok and stuff that lives rent free in our brains. Yes, brains, not heads.

The first trend revolves heavily around Storytelling and editing your Content in a Reality TV Style - high effort, higher outcome! This piece of Content could become your lighthouse. Your stand-out edit to reach new followers and let your community peek behind the curtain of your brand.

The second trend is a now or never kind of text-reveal on TikTok. Spread your message by...

Jan 27, 2026 - Owls, Victoria Beckham & Macron

Jan 27, 2026 - Owls, Victoria Beckham & Macron

19m 29s

This week, we start with some impressions. Owl-impressions to be specific. A trend that's not only easily adaptable but also hilarious! "Whoo" would have thought?

Then, we get juicy and spill the tea: Victoria Beckham crashed her sons wedding-dance and since there is no footage of this incident, the socials just started imagining how it might have looked. Not a meme, rather a trending topic for your to get creative with, entertain your community, reach some new followers and maybe even drive your sales?

For the last trend we have to thank Macron! "For sure" became an instant classic. Use...

Jan 20, 2026 - Nobody cares what you post?

Jan 20, 2026 - Nobody cares what you post?

20m 39s

You know these doubts? This always lingering question if anybody even cares about what you post? Our first trend this week plays with this exact situation. It's a shout-out to your biggest supporters and/or haters. But as long as it drives engagement we don't really care, do we? ;) Anyways, this is perfect to please your community, strengthen your bond to your followers and even gain some new ones!

Our second trend is not as wholesome as it sound: "It's ok, people make mistakes" it's rather a cheeky punchline then a healthy error culture. We think this trend is as...

Jan 13, 2026 - 2016 Nostalgia, 365 Buttons & Fake Green Screens.

Jan 13, 2026 - 2016 Nostalgia, 365 Buttons & Fake Green Screens.

23m 17s

We're kicking of 2026 by traveling back ten years: 2016 Nostalgia is the first trend and it's so so so engaging! You literally just need to post content in the realm of "remember when?" and wrap your followers in a nice warm cozy blanket of nostalgia. Why this trend works? Well, listen to the episode! But it's safe to say that this is a highly engaging trend that invites your audience to comment, follow and reminisce.

The second trend is all about being in on the inside joke and is there a better feeling? The "365 Buttons" are a current...