Stay current on social media trends in short weekly episodes: "some SoMe" gives you short updates on what’s trending across Social Media. Hosted by Freddy (a millennial) and Lea (Gen Z), both working in social media every day. No (ok, maybe a little bit) banter and blah—but mainly matters, how it works, and why it’s relevant.
New episodes every Tuesday.
We’re Lea (Gen Z) and Freddy (Millennial). Each week we scroll, test, and translate trends into plain(-ish) English so you don’t have to. Follow us on Instagram @someSoMe.podcast, where we post the clips, links, and examples we mention.
Yeah... the reality of working in marketing in December caught up with us and we didn't manage to produce an episode this week. We are sorry, we truly are.
But don't worry, we'll be back next week!
The first trend this week urges you to get raw & real! The "My Private vs. My Public Instagram" is the perfect occasion to reach new and existing followers by giving them a glimpse behind the scenes. It really is another trend in this shift towards authentic content vs. polished content. Can you use it for content marketing? Yes! Will it be hard to sell it to your boss? Maybe. Would it be worth it? Absolutely!
The second trend is not about your actual wishlist but "Things I'd put on my wishlist, if I didn't already had them." - it's...
This week, we kick it of with the "The Lying Game". But can a game become content for your Brand Channel? Well, of course! As long as you don't play it for the win, but for the entertainment. So here we are, giving you some tips & tricks (also production-wise) for this funny, silly Content Inspiration.
Next, we picked a trend where you can use basic screenshots to entertain your followers, build community and even shape your Brand-personality. But here's the catch: These screenshots might be confidential. So please ask for permission. Or just use our community management Idea and...